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[Interview] Foursquare, Two Years Later. What Has Changed and Why.

by dianay May 21, 2014
[Interview] Foursquare, Two Years Later. What Has Changed and Why.
Foursquare has been making the headlines… $50M investment… Data, the holy grail… Microsoft in the picture… Swarm, the new saviour Long time fan of location-based marketing, I went to the source to decrypt and analyze.  Aaron Strout, Managing Director at W2O readmore
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#LBM Panel May 16 #WebcomMT

by dianay May 15, 2012
#LBM Panel May 16 #WebcomMT
What to expect from a panel on Location-Based Marketing? Best practices, defining terminology but this is only the beginning. Let’s see…How about the following nuggets: tapping into geo-location consumer data, getting a precise picture of in-store traffic at a given readmore
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